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Branding 2018: Driving brand growth and breaking through in today’s crowded market

  • Park Hyatt Johannesburg South Africa (map)

Today’s consumers are engaging very differently with brands due to the growing power of the connected consumer and an explosion of new technology tools. They are entrenched in their digital and mobile devices and live in a world of search, social, self-service and automation AND they are expecting more personal and meaningful conversations and engagement with brands. Ulrich's talk is about: "Deeper connections - using brands as innovation platforms through Design Thinking"

Earlier Event: February 8
The Night Garden @Montebello
Later Event: March 1
DisruptHR Cape Town